Business Technology Architects : Integration of Complex IT Solutions In No Time

Digital technologies have raised customer expectations for responsive, seamless online services and information-enriched products. Many companies are striving to meet those expectations and will continue to struggle unless they embrace enterprise architecture. To that end, Business Technology Architects (BTA) explores the existing architectural principles and how different technologies are employed to achieve their architectural vision to find the root cause of a problem. Following this, BTA ensures that the client gets the architecture right to execute their operations smoothly. What differentiates the company is that when a client approaches BTA with an operational problem, BTA does a root cause analysis instead of concentrating on the immediate, in-your-face challenge. "The clients race to implement changes without defining business outcomes. It's a misplaced use of energy to find and solve problems constantly," adds Ken Fee, CEO at BTA.

Fee also argues that when the clients build architecture and if the end goals are not achievable even after implementing high-end technologies, they spend a lot of time shopping for more IT solutions and frequently redesign the architecture itself. BTA addresses this predicament by helping clients take a step back from the final standards, articulate those standards to the consumers, applications, owners, and teams before providing an efficient enterprise architecture solution. With a standardized and normalized architecture, clients experience productivity that they did not witness before.

Using the mnemonic S.I.M.P.L.E., Fee denotes the first leg of BTA's approach towards addressing a client's issues. S.I.M.P.L.E. is BTA's methodology to define a set of inputs and outputs for the lifecycle of a project. Starting from the kick-off phase, the company's architects break down the business problems and visualize it at a macro level. After taking into account the critical issues, the architects conduct a business conversation to discuss technologies to be leveraged to design an efficient architecture. Moving ahead, in the Immersion phase, a high-level document is designed which enumerates the principles, assumptions, and requirements of the project.
After the client's approval, the project is Mapped, and detailed designs are developed using core technologies. The architects then implement and test the methods, Prove the use cases, and Launch the project. In the final phase, BTA hands over the architecture to the client and even helps execute and Evolve it as per the client's requirement.

Leveraging its novel solution, BTA optimized the architecture of a theme park company that had multiple sites spread across varied geographical locations. To conduct its operations without interruptions, the company transferred all of its applications to a third-party cloud hosting facility. In due course of time, the company had to host more applications which increased the costs and lead to network latency. BTA utilized CISCO's SDN and APIs to build a private cloud for the company. The firm migrated the company's applications and legacy network to the cloud, offering them the agility that was not possible before and at a much lower cost.

A Marine veteran, having worked in operations and IT military occupational specialties and having amassed more than 25 years of experience in the field, Fee established BTA to focus on enterprise architecture and consulting. "We will continue to foster and enable our diverse team to help clients solve their problems creatively," concludes Fee. With numerous success stories, BTA will continue to provide expertise in networking, server virtualization, application deployment, and automation by hiring the best people.

Company
Business Technology Architects

Headquarters
Alpharetta, GA

Management
Ken Fee, CEO

Description
An enterprise architecture consulting and training services provider, Business Technology Architects (BTA) explores the existing architectural principles and how different technologies are employed to achieve their architectural vision to find the root cause of a problem. Additionally, BTA ensures that the client gets the architecture right to execute their operations smoothly. What differentiates the company is that when a client approaches BTA with an operational problem, BTA does a root cause analysis instead of concentrating on the immediate, in-your-face challenge